Diana Hoffman

We are excited and honored that Gartner has recognized Microsoft as a Leader in the 2022 Gartner Magic Quadrant™ for B2B Marketing Automation. Today’s buyers value authentic engagements and expect the companies they buy from to know them, and to provide one-of-a-kind experiences.

The post Microsoft is named a Leader in the 2022 Gartner® Magic Quadrant™ for B2B Marketing Automation appeared first on Microsoft Dynamics 365 Blog.

We are excited and honored that Gartner has recognized Microsoft as a Leader in the 2022 Gartner Magic Quadrant™ for B2B Marketing Automation. Today’s buyers value authentic engagements and expect the companies they buy from to know them, and to provide one-of-a-kind experiences.

The post Microsoft is named a Leader in the 2022 Gartner® Magic Quadrant™ for B2B Marketing Automation appeared first on Microsoft Dynamics 365 Blog.

Marketers today are rethinking their data strategies, looking for ways to take ownership of their customer data and to use that resource to create valued customer relationships in a time of tightening privacy legislation. Microsoft continues to make significant investments in helping organizations across industries fulfill customer demands for privacy and personalization while optimizing marketing return on investment (ROI).

The post Transform retail customer experiences with the Microsoft Customer Experience Platform appeared first on Microsoft Dynamics 365 Blog.

These days, customer experience is everything. Happy customers are loyal customers, but, as a group, they can be an elusive audience. Three quarters of consumers have tried new shopping behaviors since the pandemic started and 73 percent expect to continue to incorporate different brands they’ve tried into their routines.1 As we see a slow, but continuedRead more

The post How to foster customer loyalty through personalized experiences appeared first on Microsoft Dynamics 365 Blog.

Organizations across industries and around the world are seeking new ways to unlock their customer data to provide high-quality, connected customer experiences. Microsoft’s work to help enterprises, especially those in the retail, consumer brands, healthcare, manufacturing, and media and advertising industries to meet their customers’ expectations by delivering privacy-aware, consent enabled personalization has gained someRead more

The post Microsoft named as a worldwide Leader in IDC MarketScape for Customer Data Platforms appeared first on Microsoft Dynamics 365 Blog.

Organizations across industries and around the world are seeking new ways to unlock their customer data to provide high-quality, connected customer experiences. Microsoft’s work to help enterprises, especially those in the retail, consumer brands, healthcare, manufacturing, and media and advertising industries to meet their customers’ expectations by delivering privacy-aware, consent enabled personalization has gained someRead more

The post Microsoft named as a worldwide Leader in IDC MarketScape for Customer Data Platforms appeared first on Microsoft Dynamics 365 Blog.

Today, nothing is certain for brands. Standing still means falling behind. Heritage brands are no different. Now more than ever, brands need to find authentic ways to engage with digitally-savvy consumers no matter where they are. How do brands steeped in tradition create modern experiences that resonate with today’s digital-native consumers? Heritage brands like CampariRead more

The post Shaping the future of retail with Microsoft Customer Experience Platform appeared first on Microsoft Dynamics 365 Blog.