Neha Bajwa, Author at Brightsoft Technologies Limited

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Microsoft and Futurum research: Discover insights to create experiences that customers love

In partnership with Futurum, we surveyed 1,000 global business leaders, technologists, marketers, and data and customer experience professionals, and identified the challenges and opportunities that best-in-class data practices afford customer experience (CX) leaders today. The findings revealed what we had surmised going inthat companies are evolving their customer relationship management (CRM) technologies to meet changing customer expectations.

The post Microsoft and Futurum research: Discover insights to create experiences that customers love appeared first on Microsoft Dynamics 365 Blog.

Data empowers Valencia CF to create personalized fan experiences

We all know one, the person whose weekend is consumed by a singular passion for their favorite sports team. Their weekdays are dedicated to deconstructing the recent drama while contemplating the narrative awaiting the Saturday or Sunday afternoon ahead. The rain-soaked terraces are home to them. The booming music of the arena is their hymnRead more

The post Data empowers Valencia CF to create personalized fan experiences appeared first on Microsoft Dynamics 365 Blog.

Data empowers Valencia CF to create personalized fan experiences

We all know one, the person whose weekend is consumed by a singular passion for their favorite sports team. Their weekdays are dedicated to deconstructing the recent drama while contemplating the narrative awaiting the Saturday or Sunday afternoon ahead. The rain-soaked terraces are home to them. The booming music of the arena is their hymnRead more

The post Data empowers Valencia CF to create personalized fan experiences appeared first on Microsoft Dynamics 365 Blog.

Supercharge your CRM with Microsoft Viva Sales—Now in preview

At the announcement of Microsoft Viva Sales, Paul Greenberg, Founder, Managing Principal, The 56 Group, LLC, often called the “Godfather of CRM” and has written a book, CRM at the Speed of Light, and I were chatting about the state of customer relationship management (CRM) market and the innovations in the last 20 years. One areaRead more

The post Supercharge your CRM with Microsoft Viva Sales—Now in preview appeared first on Microsoft Dynamics 365 Blog.

Achieving successful B2B selling in the digital era

With briefcases and suitcases in tow, business-to-business (B2B) sellers have always traveled the distance to meet buyers wherever they are. Buyers are going digital in a big way, so sellers can put away their bags (at least part of the time) and step into digital or hybrid selling. This dramatic shift in B2B buyingmore digital,Read more

The post Achieving successful B2B selling in the digital era appeared first on Microsoft Dynamics 365 Blog.

Achieving personalized engagement in Business to Business organizations

The business-to-business (B2B) landscape looks drastically different than it used to, thanks to digital acceleration that has reached every corner of our lives. Today’s B2B buyers, accustomed to fast, frictionless, and personalized experiences in their everyday lives, bring those heightened expectations to their roles as business decision-makers in enterprises large and small. To adapt, B2BRead more

The post Achieving personalized engagement in Business to Business organizations appeared first on Microsoft Dynamics 365 Blog.

Microsoft named a Leader in 2021 Gartner® Magic Quadrant™ for CRM Customer Engagement Center

The past year has presented enormous changes in both our personal and work lives. But one thing that hasn’t changed is our desire for personalized service experiences and quick resolutions when we have issues. Service, which is often the face of a brand, plays a key role in what that experience looks like. That meansRead more

The post Microsoft named a Leader in 2021 Gartner® Magic Quadrant™ for CRM Customer Engagement Center appeared first on Microsoft Dynamics 365 Blog.

Dynamics 365 Field Service named a Leader in the 2021 Gartner® Magic Quadrant™

Field service is evolving quickly and changes in technology have made a quantum leap forward in customer engagement, elevating frontline worker effectiveness and optimizing service operations. New technologies and advanced analytics are reshaping field service to dramatically improve service levels, personalize the customer experience, increase productivity, and enhance perceived value. It is these differentiators thatRead more

The post Dynamics 365 Field Service named a Leader in the 2021 Gartner® Magic Quadrant™ appeared first on Microsoft Dynamics 365 Blog.

Dynamics 365 Field Service named a Leader in the 2021 Gartner® Magic Quadrant™

Field service is evolving quickly and changes in technology have made a quantum leap forward in customer engagement, elevating frontline worker effectiveness and optimizing service operations. New technologies and advanced analytics are reshaping field service to dramatically improve service levels, personalize the customer experience, increase productivity, and enhance perceived value. It is these differentiators thatRead more

The post Dynamics 365 Field Service named a Leader in the 2021 Gartner® Magic Quadrant™ appeared first on Microsoft Dynamics 365 Blog.